Meet the new Health New England
Posted on January 29, 2016
We are changing our appearance, and renewing our commitment to quality and outstanding service.
This change has no impact on your current plan or benefits. We will continue to offer the same great plans, including our Medicare Advantage and Be Healthy™ MassHealth plan.
We have been meeting the health care needs of our communities for more than 30 years. And now we’re renewing our commitment to you, through our all new logo and brand promise: “Where you matter.”
We will refer to ourselves by our full name, Health New England, more often than HNE, and we will be simplifying the way you see us by using one unified Health New England logo for all communications.
The shape of our new logo represents the things that we strive to be every day: a health plan partner that is always caring, thoughtful and committed to quality. The visuals below show how the logo brings these ideas to life.
When will I start seeing the new logo?
You can expect to see our new logo regularly from this point forward, although there still may be some places where you see our old HNE logo over the next several months. We are also updating and improving our website, healthnewengland.org.
You don’t have to do anything – just remember that, as always, we are here for you and our commitment to you is as strong as ever.
We have included frequently asked questions below for your convenience. If you have additional questions, please contact us at (413) 787-4000 or (800) 842-4464 from 8 a.m. to 6 p.m. Monday through Friday.
Frequently Asked Questions
While you don’t need to take any action, here are some answers to questions you may have:
Will my ID card change?
We are working to add the new Health New England logo to our ID cards and will send new cards out at a future date. In the meantime, your existing ID card will still work. You will receive a new ID card if you make changes to your plan, such as adding a dependent. If your ID card doesn’t currently have a Health New England logo on it, it will not change.
Is my plan name changing?
No. Our plan names will not be changing. Our Medicare Advantage and Be Healthy™ MassHealth plans will no longer have their own logo — they will instead be using the new Health New England logo — but the plan name will stay the same.
Are your websites changing?
Yes. We are launching a new and improved website. Our website URL will be changing from hne.com to healthnewengland.org. However, either web address will work after 2/1/16.
Our member portal, my.healthnewengland.org, which is available for select plans, will be updated with the new logo. There will be no other changes.
Will the new logo be on all of your communications going forward?
While the new logo will be on many of the communications you receive going forward, you may still see some items that have our old logo on it while we work through this transition over the next several months.
Comments are currently closed.









